Alloy raises $4M to build out its e-commerce automation service

Alloy Automation, a startup that was part of the Y Combinator Winter 2020 cohort, announced today that it has closed $5 million across two rounds, the most recent of which brought $4 million to the company in October of 2020.

The new funds were raised at a $16 million pre-money, $20 million post-money valuation, Alloy told TechCrunch.

The company’s latest fundraising was led by Bain Capital Ventures and Abstract, with participation from Color CapitalBoxGroup and a collection of individual investors, including Shippo’s Laura Behrens Wu.