Bego is building the Convoy of Latin America. Through Bego, you can book instantly and track freight in real time, reduce empty miles, and reduce CO2 emissions by 35%. Freight trucking demand surpasses capacity yet 40% of the time, trucks roll empty. They are targeting the Mexican market first, a 31 billion total addressable market with 70% of cargo shipped by ground in the country. In the long run, Bego hopes to be the provider of financial products (health insurance, mortgage, and personal credit lines) for the growing number of truckers. The team has incredible product and technical experience at Tesla and in startups.