Hype & Vice, A Y Combinator Collegiate Apparel Startup, Raises $1.5M From Founders Fund To Create Women’s Sportswear

College apparel is an integral part of how students express their pride for their universities and unique identities. However, university-branded clothing is not designed or reflective of women’s taste in fashion, as most sizes and designs are based on the average male body size. Cecilia Gonzalez, 25, and Kimberly Robles, 26, have started Hype and Vice (H&V) to create “cute, trendy, and fashionable” university clothing for women to wear on any occasion. The Los Angeles-based startup has successfully raised $1.5 million in a seed round led by Founders Fund’s Delian Asparouhov, with participation from Soma Capital, USC Marshall Venture Fund, and angel investors such as Jessica Livingston (co-founder of Y Combinator).